Tag Archives: marketing

The reborn of Lebanese Agriculture ?

We are still far away from the level of the sixties when Lebanese agriculture represented almost 30% of the country GDP.  Today, this indice has dramatically fallen below 5%. The drawback is mainly due to the high cost of production, … Continue reading

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A new trend on Niche Market in Lebanon

In economics and marketing, the niche market is a segmentation of the market that involves sub-sets of a specific market which are made up of people and organizations that demand similar products or services based on qualities related to those … Continue reading

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